The lights are going down ... today to mark the second worldwide Earth Hour.
McDonald’s will even soften the yellow glow from some Golden Arches as part of ... plan to dim nonessential lights between 8:30pm and 9:30pm to highlight global climate change.
Earth Hour makes a powerful statement that the world is going to solve this problem,” said Carter Roberts, chief executive of the World Wildlife Fund (WWF), which sponsors Earth Hour.
or people might think, "Great, I've done my bit till this time next year. Actually, that wasn't as difficult as i thought."
[my emphasis "soften" and "some". But seriously, how are only some golden arches "nonessential", is McD's now sponsoring anti-rape lighting in third world ghettos and lighthouses on rocky coastlines?]
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